Overview of Admitad Store

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Admitad Store is the catalog containing all affiliate programs available in Admitad Affiliate.

You can go to the catalog via direct link or from your account (Programs → Admitad Store).




Currently, the new start page of the Admitad Store catalog is launched in the test mode. Not all publishers can see it.
If you are not in the test group, you will see the main page of the catalog.

Admitad Store start page

When you go to the catalog, you will see the start page where you can find a program with specific characteristics or a program from a specific category.

The start page contains the following:

To move from the start page to the All Programs page, click All categories to the left of the search bar, then click All programs.

Program selections on the start page

Every selection consists of programs grouped by specific features.

You can:

  • View programs in the selection. Use arrows to scroll through the selection.
  • View all programs in the selection. For that, click View all (this button will appear if the selection contains more than 10 programs).
  • Filter selections so they only show the programs of a specific category. For that, click on the category in the left-hand filter.
  • Interact with program cards in selections (learn more).
  • Alongside the selections described below, the start page may show topical collections that change depending on Admitad Affiliate's current deals and marathons.

    The following selections are shown on the start page:

    • New programs. Programs that have been launched in Admitad during the last month.
    • Popular:
      • If you are not authorized, you will see the Popular programs selection that contains programs most popular among other publishers.
      • If you are authorized, you will see the Popular for your ad space type selection containing programs to which most ad spaces of your type are connected.
    • Recommended For You. These programs are selected for you based on the programs you have already joined. Learn more
    • High conversions. In these programs, users perform target actions after following an affiliate link more often.
    • Fast payouts. Programs where advertisers pay rewards faster.
    • High approval %. Programs where advertisers confirm target actions more often.
    • Vendor bonuses. While cooperating with these programs, you can get an extra reward if products from certain brands were purchased through your affiliate link. Learn more about vendor bonuses
    • Managed by Admitad. Programs controlled by Admitad managers. Such programs offer a wider range of promotional materials and tools.
    • Managed by Advertiser. Programs managed by advertisers. Such programs usually have softer traffic requirements.
    • Third-Party Advertisers. Programs from Admitad partners. They usually have some specifics and restrictions. Learn more
    • Programs of the category .... Programs of any of the categories featured in the Admitad Store (e.g., Online stores or Online games). The category updates every time you refresh the page.
    • Exclusive programs. Programs not available in other affiliate networks.
    • Auto moderation. Programs that you can join instantly and start your work right away.

Filtering by program category

In Admitad, each program belongs to a certain category which depends on the business area of the advertiser's company.

E.g., AliExpress program belongs to the Online Shops category, and Booking.comto the Travel & Tourism one.

You can do the following using the category filter:

  • Filter selections so they only show the programs of a specific category. For that, click on the category in the left-hand filter.
  • View programs of certain subcategories within a parent category. To do that, click on the category in the left-hand filter or expand the All categories filter.
  • Go to a standard catalog page. For that, click All categories to the left of the search bar, then click All programs.

Catalog's main page

If you are not in the test group of publishers that see the Admitad Store's start page, you will see the catalog's main page.

On the Admitad Store's main page:

  • The programs are displayed as cards that contain the most important details about each program: its name, rating, key metrics, etc. More on program cards on the main page
  • On the left side of the page, there are filters you can use to search for a suitable program. More on Admitad Store filters
  • In the top of the page — the filtering button, search bar, and the Export button. Learn more

Program card in the Admitad Store

Currently, the new start page of the Admitad Store catalog is launched in the test mode. Not all publishers can see it.
The start page card contains fewer elements and less info. In particular, the following details are missing: tags, Add to favorites sign, rating, and Payment term, and Approval %.

The affiliate program card contains the following elements:

Program name and logo

The name and logo are located in the middle of a card.

If you click on a program's name or logo, you will be redirected to the program page. There, you'll find its description, rules, and rates. You'll also be able to join the program on its page.

If you're already joined, you'll be able to find an affiliate link and ad creatives there.

Overview of the affiliate program catalog 1
 

Badges

Badges are there to inform you about each program's special features right on the Admitad Store page.

For example, you can quickly check which programs offer mobile tracking if it matters for you that actions performed both on a website and through an app are paid for by the advertiser.

Hover a cursor over a badge to see a tooltip that explains what this badge indicates.

A program card might contain some of the following badges:

Overview of the affiliate program catalog 2 — exclusive to Admitad Affiliate. This badge marks affiliate programs that are only available in Admitad Affiliate and not in any other affiliate network.

Overview of the affiliate program catalog 4 — mobile app tracking. This badge marks the programs in which users' actions are paid for regardless of whether they were performed through a website or a mobile app.
Choose programs with this badge if most of your users use mobile devices for browsing. Then you can be sure that none of your actions get lost and your commission is paid in full.

Overview of the affiliate program catalog 5 — vendor bonus. This badge marks the programs that offer additional rewards for products of certain brands. More on programs with vendor bonuses

Payout frequency badges — reflect how often an advertiser pay publishers rewards for target actions made in their programs.

The program card may have one of the following badges:

good.png stands for regular payouts. This badge is assigned to programs where advertisers pay publishers for target actions on a regular basis.

normal.png stands for delayed payouts. This badge is assigned to programs where advertisers may be late with payouts to publishers.

bad.png stands for infrequent payouts. This badge is assigned to programs where advertisers are frequently late with payouts to publishers.

These programs' pages will have information about the frequency of payouts displayed as a hint to the right of the program's name.

Add to favorites icon

You can click on the Overview of the affiliate program catalog 6 icon to add programs to Favorites in order to have quick access to them whenever necessary.

Programs that you added to Favorites will be marked like this Overview of the affiliate program catalog 7 in the Admitad Store catalog.

To see the programs from your Favorites list, use the Favorite filter located on the left side of the page.

Program rating

Program ratings are based on the scores assigned to them by publishers that cooperate with those programs.

You can also evaluate a program if you have joined it. You can give a score either to a program in general or to its specific parameters: rates, payment terms, CR. More on how to rate a program
 

Program metrics

There are 4 metrics that are displayed in program cards:

  • Commission — the reward you'll get for each target action according to the program rates.
    Commission can be stated either as a percentage of an order amount or as a fixed amount. The higher the rate the more you will earn if your user performs a target action and the advertiser confirms it. Click on the rate value to see what target actions the advertiser pays for and what the commission rates are.
     
  • Payment — the average time it takes the advertiser to process, verify and pay for an action. What does average hold time depend on?
    The shorter the payment time is the sooner you'll get paid for the confirmed actions.
     
  • Conversion rate — the percentage of users that performed target actions after being redirected to the advertiser's website by publishers' affiliate links. More on conversion rate (CR)
    A low CR indicates that a lot of users click on the program's affiliate links but do not perform target actions, and it's not a very good sign. When the CR is high, it means that users are more willing to perform target actions.
     
  • Confirmed — shows the percentage of actions confirmed by the advertiser out of all actions performed by users who followed the program's affiliate links. The value of this parameter is calculated based on the data from all the publishers that cooperate with the advertiser. More on the approval rate
    A high confirmation rate indicates that the advertiser confirms a lot of actions. However, a low confirmation rate doesn't necessarily mean something is wrong with the program. A small percentage of conversions is perfectly normal for financial programs—it's one of the distinctive features of this segment.

To see linear charts reflecting the main metrics of the program, go to the Program Analytics section. To get there, click on a value of one of the parameters: Payment, Conversion rate, or Confirmed.

These metrics can be very useful when you are looking for a program to join: they help you to understand whether the program meets your criteria. It is, however, important to stay realistic and remember that no program is absolutely perfect. Therefore, when selecting affiliate programs to work with, you need to figure out your priorities: which parameters are crucial for you and which flaws you are willing to accept. More on how to choose a program

For instance, for those publishers that drive traffic through arbitrage, it is very important to get their payments ASAP to be able to invest more money into advertising. That is why they often prefer programs with the shortest payment time even if their commission rates or CR are slightly below average.
 

More button

The Overview of the affiliate program catalog 8 button will redirect you to the program page, where you can read a detailed description of the program, learn more about its rules and rates, or obtain affiliate links and ad creatives if you have already joined it.
 

Join and Apply for moderation buttons

Overview of the affiliate program catalog 9 if you see this button, it means that the program can be joined automatically. As long as your ad space complies with the rules, you can connect it to the program and get to work right away.

Overview of the affiliate program catalog 10 this button means that ad spaces go through manual moderation in the program. If you click on it, you will apply for joining the program.
The advertiser will process your request within 5 days and either connect your ad space to their program or decline it. More on how to join a program
 

If you have already joined the program, click Overview of the affiliate program catalog 11 to generate an affiliate link.

In the Admitad Store catalog, you can generate either a standard affiliate link or a deeplink.
More on all methods of generating affiliate links
 

Catalog filters

Filters are located on the left side of the Admitad Store page. Use them to search for programs that match certain parameters.

You can apply one or several filters at the same time.

If you've been redirected to the catalog main page from the start page, some filters may be applied by default. For instance, if you've clicked See all in the "Online stores programs" selection on the starting page, you'll see the catalog filtered by this category.

Product categories filter

Using this filter you can find programs that belong to a selected category.

In Admitad Affiliate, each program belongs to a certain category which depends on the business area of the advertiser's company. E.g., the AliExpress program belongs to the Online Shops category, and Booking.com to Travel & Tourism.

Use this filter to select affiliate programs that match the topic of your ad space the best, and to promote products that have higher chances of attracting your users' interest.

 

Main filter

  • Region — using this filter, you'll find programs where advertisers pay for target actions in the selected country. If some region isn't specified on the program's page, this means that the advertiser doesn't pay for target actions completed by the users from the countries in question

  • Action type — this filter can be used to filter programs by the type of target actions publishers get paid for. It contains two options: sale and lead
    If you are new to affiliate marketing, you could start with programs that pay for leads (registrations, filled forms, etc). Generally speaking, it is a bit easier to convince a user to leave their contact information than to buy something, since the former doesn't require any financial investment from their side.

Traffic Sources filter

Using this filter you can find programs that allow a certain type of traffic.

For instance, if you are planning to promote advertiser's goods through email newsletters, tick the Email marketing option in the Traffic sources filter. You will see the list of programs that allow this type of traffic.

If your traffic comes from a source that is forbidden by the program rules, your actions will be declined, and your ad space will be disconnected from the program.

 

Moderation filter

  • Auto moderation — using this filter you can find programs without manual moderation. You can join these programs and start working with them right away. 

  • Manual moderation — using this filter allows you to find programs where the advertiser manually checks and accepts publishers' ad spaces. Moderation can take up to 5 business days. 

 

Status filter

  • Joined — using this filter you can find programs your ad space is already connected to.

  • Not joined yet — using this filter you can find programs your ad space is not yet connected to.

  • Under moderation — using this filter you can find programs for which your join application is being reviewed by the advertiser.

  • Declined — using this filter you can find programs for which the advertiser declined your join application.

  • No moderation response — using this filter you can find programs for which the advertiser hasn't yet responded to your join application although it was submitted over 5 business days ago.

 

Program type filter

Use this filter to find programs of a certain type. Learn more about program types and their features

    • Third-Party Advertisers — if you select this type, Admitad Affiliate partners' programs will be displayed. Learn more

    • Managed by Advertisers — if you select this type, the programs managed by advertisers themselves will be displayed. Such programs usually have softer traffic requirements.

    • Managed by Admitad — if you select this type, the programs managed by Admitad specialists will be displayed. Such programs offer a wider range of promotional materials and tools.

 

Payment Frequency filter

This filter will help you find programs with the selected frequency of payments to publishers.

  • Regular: If you choose this option, programs will be displayed in which advertisers regularly pay publishers for target actions.

  • With delays: If you choose this option, programs will be displayed in which advertisers may sometimes be late with payments to publishers.

  • Infrequent: If you choose this option, programs will be displayed in which advertisers often delay payouts to publishers.

 

Tools filter

Using this filter you can find programs that support certain tools.

E.g., if you are planning to use coupons for advertising, tick the Coupons & Deals option, and you will see only those programs in which this tool is available.

To learn more about our tools, have a look at the articles in our Help Center for publishers.

Other filter

  • Favorites — using this filter you can find programs that you have added to Favorites.

  • New program — using this filter you can find programs that were launched in Admitad Affiliate recently.

  • Bonus program — using this filter you can find programs where it is possible to earn an additional reward for fulfilling certain requirements.

  • Exclusive program — using this filter you can find programs that are only available in Admitad Affiliate and not in any other affiliate network. 

Catalog operation buttons

In the upper part of the Admitad Store catalog, there are 2 buttons:

Sorting

If you click 1.png, the drop-down list will appear. It'll allow you to choose how programs in the Admitad Store catalog are sorted.

The default setting is sorting by rating (descending).

Export

The Export button allows downloading the list of programs from the catalog as an XML- or XLSX-formatted file.

Click Export to select the file format and download.

2.png


In the new tab, the file preparation page will open.

Once the file is ready, you'll see a pop-up window with the Download button.

If you applied filters before exporting, only programs that match the filtering conditions will be included in the export file.

    • id — the program identifier
    • name — the program name
    • site_url — the program's website URL
    • status — an affiliate program activity status: active or not
    • campaign_url — a link to the program page
    • date_start — the date when the program launched in Admitad Affiliate
    • gotolink — the standard affiliate link for your ad space leading to the program's main page
    • category — the category or subcategory of the program. If the program belongs to several categories, all of them will be listed
    • region — the region from which the traffic is allowed in the program. If there are several regions, all of them will be listed
    • action_ranges — program rates in the "action name: commission" format
      Example: Interior accessories NEW: 6.90% - 6.90%
    • CR of the program
    • eCPC of the program
    • EPC of the program
    • avg_hold_timeaverage time in days it takes the advertiser to process actions
    • avg_money_transfer_timeaverage time in days it takes the advertiser to pay for actions
    • ratingprogram rating in the catalog
    • negative_keywordsnegative keywords for contextual advertising. The list of negative keywords will be included in the file only if the advertiser has enabled the tool for monitoring contextual advertising BrandAuditor. If the list of negative keywords is missing from the file, you'll most likely find it on the program page or in the program rules.
    • id — the program identifier
    • name — the program name
    • name_aliases — possible variants of spelling the program name
    • site_url — the program's website URL
    • gotolink — the standard affiliate link for your ad space leading to the program's main page
    • original_products — the link to the program's product feed in the XML format
    • original_products_csv — the link to the product feed in the CSV format
    • logo — the program logo
    • date_start — the date when the program was launched in Admitad Affiliate
    • description — the program description
    • geotargeting — if 0, the program pays for target actions led only from countries specified in regions. If 1, the program pays for target actions led from any region.
    • currency_id — the currency of the program in the 3-letter code format
    • postclick_cookie — the number of days after a user clicks on the affiliate link, during which the user's actions will be credited to the publisher whose link was followed
    • ratingprogram rating in the catalog
    • eCPM of the program
    • CR of the program
    • eCPC of the program
    • EPC of the program
    • avg_hold_timeaverage time in days it takes the advertiser to process actions
    • avg_money_transfer_timeaverage time in days it takes the advertiser to pay for actions
    • regions — the region from which the traffic is allowed in the program. If there are several regions, all of them will be listed
    • negative_keywords negative keywords for contextual advertising. The list of negative keywords will be included in the file only if the advertiser has enabled the tool for monitoring contextual advertising BrandAuditor. If the list of negative keywords is missing from the file, you'll most likely find it on the program page or in the program rules.

The file will also contain information on:

  • actions
  • rates
  • program's product feeds

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